Direct Selling : DBA Fraud or Reality

Recently, I was brought up into a Direct Selling Business called DBA. I didn’t join it, but I got very harsh comments on the company’s methods and ethics. So Today I will share my experience while I was in that company for almost seven days. People say DBA is fraud company, some say it’s not. Just read this article and decide for yourself.

DBA Fraud or Genuine?

Note: I am neither against DBA and nor in favor. I just want people to know the truth, which I saw. So, Please do read it until the end before criticizing me.

What is DBA?

First let me tell you, the DBA, which stands for Dynamic Beneficial Accord, also known asIFA (International Franchise Association) is a Private Marketing company which deals with the Direct Selling marketing approach located in Mohali, Punjab. I wouldn’t go into the history of the company as it doesn’t matter. If you enter this building or even go nearby this corporate building, you will see maybe hundreds of people around it.

YES, Hundreds. All roaming in and out in groups carrying a small notebook with them. If you are a stranger, and if you ask anyone what happens inside, they’ll say business, if you ask how much is your salary, everyone tells the amount more than 20,000 Rupees. It is not what bothers me; it’s how none of these people will tell you the exact method of their earnings. If you resist, then they’ll ask you to join the Seven days training.

How DBA Moulded Direct Selling into Something Different

Let me tell you the approach of almost(Not DBA) all the Direct Selling Companies. As you know, that Direct Selling or MLM is about making branches or adding people as “downline.” Every single individual you add is part of your team, and you get benefits from every member you add.  The companies (Not DBA) will come to you and explain every single detail about the process of earning. Introducing to System is where almost many people separate their ways from Direct Selling. They think it’s hard to convince people to invest money in a business like this. Especially in India, where Direct Selling is kind of “Fraud” system due to ugly methods used by some companies.

Now the DBA don’t tell anything about the method or their system. They introduced an efficient way, “Seven Days Training” to overcome all the flaws of other direct selling companies. The DBA is Direct Selling, but the System of DBA is the well-planned thing. I studied the system carefully; it’s hard to explain it in just one article. In DBA, there are ten stages which you have to go through or understand. These “Stages” consist of various techniques which make you “businessmen” person. First they introduce you to the company, and then they work on your communication skills, your stage fears, how to talk to a person, etc. All this is for first 4 Days. These four days are very crucial. In these four days they tell you a million things about business, they will introduce to people who earns more than 200,000 rupees per month. These things are just to build your moral towards the effectiveness of this company.

Till now you don’t have any idea what this company is all about. They won’t even tell you your job role in the enterprise. Then the fifth day comes where they say about the MLM or Joining members or people under you like all other DS companies and for that you have to make a purchase. Let me tell you something about the Purchase, if you want to earn in this business, you have to make a purchase of about 54,000 Rupee. Shocking isn’t it. If you somehow survive this, the 6th day comes with the calculation. The calculation is about the details about how you will earn the money from DBA. The interesting part about this stage is that when the person is explaining you about how much money you can make, he will ask every individual a question that how you will spend this amount of money and each one has to answer and to be precise. How much money do they tell you? A lot, in my case, they went up to 1000+ Crores. They are making you dream, which isn’t a bad thing. Now the 7th Day. It’s called “Approval.” It is like a test.

Approach: Worst Thing About DBA

If anyone asks me about DBA, the first thing I say is that the Company is valid, so is the System. But there are some problems which can question the Authenticity of the whole company. Some of these issues are-

The Invitation

The Invitation is how you invite people in DBA. They teach you how to call people and tell them that they are Working in an MNC earning ₹20,000+ per month working as Fashion Advisor. It is a LIE. There is NO salary. The “Excuse” they make for this is that “A Lie which can change someone’s life is not a lie at all”. A company who starts inviting people by lying to them is not a company people look. People come in hope for jobs and earning money, but they find disappointment. See a Screenshot I’ve found on the internet.

The Restrictions

The Restriction is an effective way of making sure from DBA that people won’t run away during the “Seven Days Training”. First, you have to stay with the Guy, who brought you for seven days at his place. In this stay you are not allowed to use your Mobile Phones, you are not permitted to go anywhere, just from DBA to Room and Room to DBA. When this stay your seniors or Upline guides you through it by telling how they got successful and how you did nothing in your life, this is your only chance. It’s like you being in Cage for seven days. All you hear, all you talk and all you see is DBA and only DBA.

If asked why we can’t use mobile or go outside, they will tell you that you have to prepare for the Approval, these things get you distracted. We cleared more tough exams in our life but going outside didn’t make it more difficult. They are only making sure that someone outside won’t tell you about the PURCHASE before they do. It is more like brainwashing.

The Brainwashing

The whole seven days training is about making you feel worthless. Their talk goes on criticizing doing jobs and how you’ve wasted all your money on your education. Many people there are not more than 10th pass. They start comparing you to them. If you are highly qualified and looking job very badly, they will even make you cry because all you valuable diplomas and degrees are same as a 10th pass person sitting with you. It makes you think and makes you more disappointed.

Final Words

The Direct Selling is an excellent way to make money, so is the DBA. But what I don’t agree with is that they are fooling people by targeting those who are in desperate need of a job. Please don’t do that. By doing this, you might earn a quick money but think about how that person arranged that amount of cash. If you don’t care about people then ignore this article and join DBA and earn lots of money.
The System of DBA is Excellent, but the Approach is sick.

If anyone found this offensive, you all are welcome to the comment section. I will explain each and everything why I am right; you are wrong.


  1. Ashish Chand Ramola
    November 26, 2018

    Can I join dba now..plz help and no is 7*********

    1. kamal
      November 27, 2018

      Why do you wanna join? Did you even read the article?

      1. Parmod
        January 3, 2019

        Sir aap 9********6 is no pr contact kr skte ho

        1. kamal
          January 6, 2019

          Why should I do that?

          1. Vaibhav Yadav
            January 9, 2019

            Hello bro I need your help actually it’s my 4th day in DBA training now what should I do please help

          2. kamal
            January 9, 2019

            You can help yourself. First, understand that you will need to pay about Rs 50,000+ to join this company. In order to earn from this business, you will need to find people who will also pay 50,000 Rs to join under you. If you can’t make people join, all your money is wasted.

            If you are okay with these things, stay. If NOT, get the hell away from that company.

        2. rainu
          May 30, 2019

          apko krna hai join?

    2. Satish thota
      July 7, 2019

      Not join
      Distributorship only

    3. Satish thota
      July 7, 2019


      July 13, 2019

      Yes you can what’s app me 89********

      1. kamal
        July 27, 2019

        And why will I do that? Retards.

  2. Emmi
    January 4, 2019

    Hello …the above article is true and well said….I am also not telling that DBA is fraud!….Its good for those who want to invest money or who wants ton earn money in shortcut way ….there is lot of money in MARKETING …i agree thats y DBA has made few peoples rich …..The thing is patience …its good if ure making side Income …But its not good to make CAREER in particular DBA only or depend blindfolded…. ……u will have to find some another piece too .

    1. kamal
      January 6, 2019

      I agree. What I don’t like is when people lie to other people about all the information regarding the works and ethics of the company.

    2. kamal
      March 17, 2019

      I totally agree.

  3. Raaz Web City
    January 30, 2019

    Hi Kamal

    Thanks for the Information. You are helping the youngstar,Re thanks for Realising the fact.

  4. Maalani
    February 10, 2019

    Ratiram dandan be business karb or Diya h… Toda sudaro downlines ko.. hrkch bol dete h

  5. Ashu
    February 18, 2019

    Kisi b company me join karo,first check authentication, second kitna time se work kar rhi hai India me,check some basic certificates, and last if you decide to do to work with them ,I m telling u there are lots of hard work in starting everywhere in any job or business, because rich Ban na itna Assan nhi jitna dikhta hai,so work hard work hard be persistent, you will get results one day,
    For more details plz feel free to contact or watsapp 9*********

    1. akram
      August 14, 2019

      right bro

  6. MD nizam
    February 26, 2019

    dba is not fraud . only the failures say so or they who didn’t work in dba. the information provided by you is false about dba . you explained the working system of other companies well but you could not explain the system of working of DBA ….. why ????? you said it’s hard to explain it means you could not understand the system of working of dba perfectly …. if you could not understand the system of dba how can you say that company is fraud …. the persons who said about the salary in dba i am sure he would be a new person who told you so because he wouldn’t get the proper knowledge what to say to people…… we say INCOME not SALARY , we say OFFICE WORK not JOB ….. there are many things that can proof that dba is not fraud but a best platform to fulfill your dreams. asort meri jaan

    1. kamal
      March 17, 2019

      If you think I am saying all this just because I failed to get in DBA, I will tell you that I was selected and I passed the review your people take. I was the best their and all of your seniors were so excited that I was there. If you want information that who took my review and all, mail me and I will tell you all.


    2. Suraj
      May 2, 2019

      No one say that DBA is fraud, people say that the distributor are invited people on there place by telling lies. Because people of them say that you or they earn RS.20000 per month and it’s a official work and official work or RS. 20,000 P. M. Means it’s fix salary or office work means it’s a job. Ok

      1. kamal
        June 1, 2019

        I have many friends there who worked there for 3 years. You want me to tell all the liers from your company? It’s not a fucking job, it’s a scam by you people.

    3. DBA ki Ma Ka B****a
      May 7, 2019

      Yes DBA is Fraud Tum logo ne Company ko legal kar rakha hai kaam illegal karte ho tum garib bacho ko ko fasa dete ho अपना ullu sidha kar lete ho koi bhi dba mat join karna mai fas chuka hoon bahut paisa gya mera.

  7. Sourabh
    March 7, 2019

    Hello I’m in Kolkata training centre, they give me to options one is 8500 and second is 45000, I have 14000 so is it worth to purchase 8500 product and join the company.

    1. kamal
      March 17, 2019

      No job is worth if they ask you the money. If you buy the one with 45000, they will send you 20000 as first ‘salary’, but after that, if you don’t join any person under you, you won’t get the single rupee. Don’t give any money

  8. Sumit Kumar
    March 12, 2019

    Kl Approval ha sir if i selected than what i do

    1. kamal
      March 17, 2019

      You need to understand k tum survive kr skte iss company mien? remember that you will have to lie about your salary and other information too.

    2. David Raga
      July 16, 2019

      It’s not a fraud company. I worked for 2 months and I earn nearly 60000 per month. Here no one is making full of anyone. This company create life of poor people to rich. Never say anything a company when you don’t know the company details properly. You know the power of technology is growing so much many people are becoming unemployment. Think but yourself where u are.

      1. kamal
        July 27, 2019

        If you think I am saying all this just because I failed to get in DBA, I will tell you that I was selected and I passed the review your people take. I was the best their and all of your seniors were so excited that I was there. Go ask your seniors who I am and they will surely tell you the details.
        What technology are you talking about? Fooling people and scamming them to the fullest.

  9. Samad khan
    April 19, 2019

    Mene 8500 rupees lga diye h but meri purchsing nhi hui h mujhe apne dosto se jhud nhi bola jaega ab mujhe mere sinior pese bapas nhi de rhe kh rhe h apka sing up ho gya purchesing krni hogi me kya kru bo meri puri sal ki saving thi dosto jo mene privet school me teaching krke bchae the

    1. kamal
      June 1, 2019

      Samad khan, aap wahan se nikal jao. Apko koi pese wapas nhi dega.. agr aap or time uss jagah rahoge.. apko or pesa lgana padd skta hai..

  10. Suraj
    May 2, 2019

    Please don’t lie bro because the life of lies is too sort. So please be honest.

    1. kamal
      June 1, 2019

      What did I lie about? Am open for discussion here

  11. Samuel lalduhawma
    May 6, 2019

    Thanks kamal for ur advise

  12. Nishant Pathak
    May 7, 2019

    Yes DBA is Fraud Tum logo ne Company ko legal kar rakha hai kaam illegal karte ho tum garib bacho ko ko fasa dete ho अपना ullu sidha kar lete ho koi bhi dba mat join karna mai fas chuka hoon bahut paisa gya mera.

  13. Sukrit
    May 21, 2019

    Yes fraud h sala 1 day se lekr last day tk koe ye nhi btaya kaam kya krna h pucho toh btate h sb malum chal jayega purchase krna bolte h first day no investment aur 3 day jao to pta chalta h purchase krna ye investment nhi h toh h kya , sala abhi kya kya chupa ke rakhi h ye dba abhi age rhe toh aur jhuth sunne ko milega sala kya garanti h ki age bhi jhuth nhi bolenge sala dba ki maa ki . Sala dba ka sara kaam jhuth pe tika h bhai log dba galti se bhi join mt krna ….

  14. rainu
    May 30, 2019

    if anybody join this..thn call 9*********.

    1. kamal
      June 1, 2019

      Rainu are you dumb or what? Did you read the article? stop being a leach in this society.

    2. kamal
      June 1, 2019

      No one here wants to join. I am here to expose people like you.

  15. Ajit Kumar
    May 30, 2019

    Hi kamal sir
    Esi hi ek company ab Haryana me aayi hai RCD please kuch batye iske bare me ye solor panel deti hai9*********

    1. kamal
      June 1, 2019

      If they asking money for joining and asking you to start a chain system under you, then it is.

      1. Ajit Kumar
        June 1, 2019

        Hi sir I’m ajit i am replying my mail as you say RCD company give 1000 watt Vikram solor panel scheme 49500 as this plan they provide Bajaj finance to customer 15000 something down payment and balance 8month pay amount. Give me suggestions and please check company sir please

  16. Shailendra
    June 5, 2019

    Hi sir Rightnow I’m in jhansi the company name is International Fashion Traffic,its same the way you have written in your article
    A little different is that its 4days training and they had ₹2000as accommodations and more than 160people or enemployed are here its my 2nd day of training .
    I’m really confused about them that they are telling you can earn 1to 3 lakh after 6month of joining.
    Much more thing are there which a little educated person will only understand but here all are maximum 12th pass.
    I just need your help about this company if You had any
    information ?

  17. Shailendra
    June 5, 2019

    You know anything anout International Fashion Traffic
    I had mail you one more and discribed about please read and mail me.

    1. kamal
      July 3, 2019

      @shailendra , these are all same MLM. I want you to understand this that the only source of income you’ll have is if you make someone join under you, if not, you won’t earn anything. 90% MLM is a scam. IFT is another copy of IFA/DBA. Don’t get into this.

  18. Venky
    July 6, 2019

    Nice information sir. Actually my friend also inviting me to join there but I refused. I research many things about Asort company in Google. There are 50% positive reviews who say they have been there working for more than 3 years and now they’re in good position and it changes their lifestyle and 50% negative reviews who says it was a fraud. I am in a big confusion. I refused to join but my friend who going to pay money next week. What to do sir.

    1. kamal
      July 7, 2019

      Venky, send a link to this article him to read. Tell him not to join, if he refuses, then ask him to at least not pay them any money and force him to read this whole article.

    2. Nitin
      August 25, 2019

      Don’t depend on other trust the process and believe yourself

  19. Desai
    July 29, 2019

    tom is my calculation..what should i do sir..ill leave this up to you..tell ne

    1. kamal
      August 2, 2019

      I don’t why you putting this on me. You should know from my article that, it’s not a good firm to put your time and money in. Don’t GO

  20. Kamalnath
    August 19, 2019

    Hey kamal i am totally agree with you .and i saw the full training i m thinking that if i started the business and make partners with full honesty……

    1. kamal
      August 24, 2019

      Kamalnath, that is good to hear. I never stop someone from taking their decisions. I hope you could help this company from inside

  21. Nitin
    August 25, 2019

    Msg me on my email I’d ku*****

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